Seasoned marketing leader brings nearly two decades of global go-to-market experience across the world’s leading data, analytics, and information services businesses.
New York, 8th June 2026 – Miratech, a leading global IT and CX services and consulting firm, today announces the appointment of James Coleman as Vice President of Marketing, effective June 8, 2026.
Coleman will lead Miratech’s global marketing function, with responsibility for brand, demand generation, product marketing, communications, and sales enablement, serving as a strategic partner to the leadership team as the company continues to grow across North America, Europe, and Asia.
Coleman is a senior marketing leader with nearly two decades of experience building and scaling global marketing functions across the world’s leading data, analytics, and information services businesses. Most recently SVP and Head of Go-to-Market at Nielsen, he orchestrated marketing across North America, EMEA, and APAC, developing growth programs and go-to-market strategies that drove commercial growth and turned complex propositions into market-leading positions. Earlier he held senior leadership roles at Gartner, where he helped build the international marketing function and was part of the team that navigated the landmark CEB acquisition, and at RX Global/Elsevier.
“James joins Miratech at a pivotal moment as we accelerate into our next phase of global growth. His track record of building marketing functions that connect directly to commercial impact makes him the ideal leader to elevate our brand and go-to-market on the world stage. I am thrilled to welcome James to the team,” states Matthew Ainsworth, Chief Revenue Officer of Miratech.
James Coleman, Vice President of Marketing at Miratech, comments: “Miratech has the client reputation, the technical depth, the pace of innovation, and a track record that is truly industry-defining. What the teams here deliver for clients every day is exceptional, and I’m excited to play my part in making sure the wider market knows it and benefits from it — and in Miratech’s continued growth.”
About Miratech
Miratech helps visionaries to change the world. We are a global full-service IT and CX services and consulting company that combines proven global enterprise processes and methodologies with startup innovation. Today, we support digital transformations for the largest enterprises on the planet. Since Miratech’s inception in 1989, our culture of Relentless Performance has ensured that over 99% of our engagements succeed by meeting or exceeding their scope, schedule, and/or budget objectives. For more information, please visit www.miratechgroup.com.
